Your order makes a difference

Our actions have consequences far beyond our awareness. Much of the time we’re blind to the effect we have. Our hurtful words, or our helpful actions, spread out leaving ripples behind us as we walk away. It’s usually towards those closest to us that our actions have the greatest impact, but sometimes we can impact those far away.

It’s why developing our mindfulness is so important – it’s much harder to be hurtful if we realise we are doing so, and if we can see the consequences in front of us. A solder finds it easier to mindlessly drop a bomb from a plane, killing thousands, than to shoot someone defenceless facing them.

We have a small team and our warehouse staff all work part-time, some three days a week, others two, some only one day, while two of the night staff are on rotation, only working every 2nd week. For some, this is the only work they have.

If we reach a certain number of orders, we call an extra person in to help with the packing. Last week we hit the target exactly. If any one order had not been placed, one of our night staff would have lost a days work, working one day in two weeks instead of two. A tiny action by those of us who ordered, but a large consequence for him.

So thank you to each and every one of you who placed an order with us. From the farms we support, the small suppliers and our own staff, your actions are gratefully accepted.

Coffee Company
Our blessings go to the family, friends and colleagues of Lucien Verrezen, who passed away earlier this month at a dinner party. Lucien was the founder, owner and energy source of the Coffee Company, who supply our superb Cafe Organic coffee. They’ve asked all coffee-lovers to make a good cup of coffee and drink with them to a man who lived his dream.

Water Collection Service
Our free promotional special for the water refills from the fabulous Newlands spring has come to an end, and we’re now charging R38 to collect your water for you. Remember, we need to get your bottle back first, so please make sure we have it before trying to order a refill. At the same time, we’ve reduced the price of the collection service with a new bottle, so if you haven’t yet tried it out, the price of water collection and a new bottle is now R10 less.

And while you’re returning your water bottles, please remember to return your flattened boxes, and rinsed 1 litre glass bottles – they’re all gratefully re-used.

New Collection Points
We have four more new collection points this week. Greencube Nursery in Noordhoek, the Kalk Bay Garden Centre, Leechi Designs in Retreat/Tokai, and Constantia Waldorf School. Don’t forget as well our other recent new collection points – Die Boord Pharmacy in Stellenbosch, Reddam Pharmacy in Tokai and the return of our Rosebank Collection Point in Thicket Road. We’re making it easier than ever to collect your box of organic goodness.

Facebook and Twitter
We have a Facebook Page and a Facebook Group. The Group has been around from well before Pages were a twinkling in a Facebook programmer’s eye, but it’s time to move to everything to the Page, which is better suited for business use. We’ll be closing down the Group shortly. If you’re a Facebook user, please visit and like our Facebook Page.

If you prefer Twitter, we’re also there, @ethical_co_op

Have a joyous spring week,
Ian and the Ethical team

To order, head on over to www.ethical.org.za